The World of Social Media: where you generally only see the highlights in a person’s life. Mostly good, but sometimes bad, we share what we think will get us attention ie. likes, comments, hearts, sometimes shares.
On October 4th when Facebook, Instagram, and Whats App were down for almost an entire workday, people didn’t know what to do with themselves. Most flocked to other social media platforms that weren’t down, creating memes, making jokes, and speculating what was going on. Others just went about their day.
In a world where social media is Queen and the Internet is King, it’s difficult to imagine a life without either. Many businesses rely on social media to generate new clients, provide mass updates on products, and create a community for those who support their business. We lean on social media as a crutch to easily interact with friends, family, and followers. So what happens when it’s down and you can’t do that? What do you do? Do you have your followers’ phone numbers? Email addresses? How do you interact with them when the platform where these people live is broken?
It’s simple: go back to the basics. Phone calls, text messages, emails, snail mail. These are all permanent options we have right at our fingertips.
I don’t really consider myself old school because I’ve always been interested in evolving technology. The idea of robots helping us with tasks has always fascinated me. But when these things fail, it’s important to have a back up plan. This is where we utilize some of those old school ways of marketing: email, physical mail, phone calls, and text messages.
It’s important to share content on social media and engage with followers, but our ultimate goal is to nurture these online relationships to take them offline.
Be on the lookout for our upcoming training on how to manage your online relationships and how to take them offline to generate new business. Coming January 2022! If you are interested in being the first to sign up, email us today: hello@adminangel.life.
Admin Angel Life 